Keeping up with the Speed of AI: A Tech Startup Journey with BackEngine

In this episode of Tech Startup Stories, Natalie Binns reconnects with Eli Portnoy, founder and CEO of BackEngine, to explore how the company has evolved over the past year while navigating the rapidly changing world of artificial intelligence and enterprise software.

BackEngine helps organisations integrate AI into existing business workflows, enabling teams to automate processes, improve productivity, and unlock greater value from emerging AI technologies. Eli shares how advances in generative AI have reshaped both customer expectations and software development, requiring startups to adapt faster than ever before while remaining focused on solving meaningful business problems.

The conversation explores AI adoption, enterprise software, startup growth, product strategy, customer experience, change management, and the future of AI-powered business tools. Eli also reflects on why successful AI implementation depends as much on people and organisational change as it does on technology itself.

This episode is ideal for startup founders, SaaS leaders, product managers, AI professionals, and anyone interested in the future of enterprise software and artificial intelligence.